Announcing: SweepsGoatSaturday, May 26, 2007
I’m proud to announce the launch of the latest member of the Smart Goat family: SweepsGoat. SweepsGoat is a community site built for people to share online sweepstakes. Web 2.0 folks will recognize it as a Digg-style site — just like Web 1.0 folks recognize Digg as a Kuro5hin-style site. This has all happened before, it will all happen again.
Anyway, if you like entering online sweepstakes I hope you’ll drop by and give it a try. Right now it’s your basic “submit and vote” website, but we have some features on the way that will make it more useful to dedicated sweepers.
We had various motivations for creating this site. Angela’s something of a sweepstakes hobbyist, and we’ve talked from time to time about the various sweepstakes communities that try to keep some or all of their listings behind a pay wall. This is a topic for another time, but one of my main rules for business is:
If your business model is based on the scarcity of information, you’re doomed.
So we were kind of interested to see if a thriving sweepstakes community could be built around the idea of everyone sharing everything. Of course, we would like to make a little advertising revenue off the whole thing, but if the site can just pay its own bills, I’ll be happy. Basically, this is another business experiment, and it will either work or it won’t.
I should also mention we have other stuff in the works that I will hopefully get to announce soon. I’m almost done with a new design for this site, and we’re also polishing up a new design for Smart Goat. Gift Goat is still in the works, but I have no idea when that will be ready. As I get to work more on our various ideas I’ll be writing about them here. So you’ve been warned.